Online festive sales start slow as smartphone demand dips; quick commerce extends shopping window
Industry executives and analysts attributed the 7-10% year-on-year (YoY) decline to a slowdown in mobile phone purchases following price hikes, the absence of the GST cut-led demand boost seen last year, and a growing share of seasonal spending shifting to quick commerce.
Sources
- T1Online festive sales start slow as smartphone demand dips; quick commerce extends shopping windowEconomic Times — Tech / Technology / Startups / ETTelecom