Gen Z is driving popularity for southern content: Krishnan Kutty, Head - Entertainment Business, South Cluster, JioStar

T1Covered by 1 source · first reported by The Hindu — Technology / BusinessLine — Info-tech at 02 Oct, 05:00 UTC

Youth audiences are crucial for entering homes; their openness to new stories is highly significant

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• T1Gen Z is driving popularity for southern content: Krishnan Kutty, Head - Entertainment Business, South Cluster, JioStarThe Hindu — Technology / BusinessLine — Info-tech02 Oct, 05:00