ChatGPT’s paid traffic is worth far less than Google’s

T2Covered by 1 source · first reported by AdExchanger / Digiday / MarTech / Search Engine Journal at 06 Nov, 13:27 UTC

Paid ChatGPT visits generated 89 cents in revenue per session, compared with $2.45 from paid Google Search. The post ChatGPT’s paid traffic is worth far less than Google’s appeared first on MarTech.

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Sources

• T2ChatGPT’s paid traffic is worth far less than Google’sAdExchanger / Digiday / MarTech / Search Engine Journal06 Nov, 13:27