Chord Buys Its Rival Zenlytic To Build An Agentic Version Of A CDP

T2Covered by 1 source · first reported by AdExchanger / Digiday / MarTech / Search Engine Journal at 03 Nov, 14:49 UTC

Two data infrastructure startups with agentic commerce ambitions are combining forces. On Tuesday, Chord, a six-year-old commerce tech startup, acquired Zenlytic, an AI startup with an anthropomorphized data analyst agent named “Zoë,” for $5 million. Chord’s co-founder and CEO, Bryan Mahoney, told…