More paid social ads won’t fix a creative problem

T2Covered by 1 source · first reported by AdExchanger / Digiday / MarTech / Search Engine Journal at 30 Oct, 12:33 UTC

20 ads may all test the same idea. Better performance comes from changing the variables that give the algorithm something new to learn. The post More paid social ads won’t fix a creative problem appeared first on MarTech.

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Sources

• T2More paid social ads won’t fix a creative problemAdExchanger / Digiday / MarTech / Search Engine Journal30 Oct, 12:33