Why Publishers Are Adding Invisible Ads for AI Agents
For as long as there have been ads on the internet, marketing has targeted human eyeballs. But as AI agents crowd onto the web, advertisers and publishers are beginning to deliver ads only AI can see, sparking consternation among some of the agents’ developers, who fear marketers could try to sway…
Sources
- T1Why Publishers Are Adding Invisible Ads for AI AgentsThe Information (teasers)
- T1Why Publishers Are Adding Invisible Ads for AI AgentsThe Information (teasers)