Chinese luxury carmakers face barriers in Europe's premium market
Chinese luxury carmakers are expanding in Europe but face barriers that differ from those in China. Brand recognition, sales and repair networks, financing, leasing, and used-car values could slow progress, while established German manufacturers retain most of Europe's premium market. The Chinese…
Sources
- T2Chinese luxury carmakers face barriers in Europe's premium marketJP/KR/TW: Korea Herald / Taipei Times / DigiTimes