What changed when I stopped sending newsletters manually

T2Covered by 1 source · first reported by SEA: e27 / Vulcan Post at 23 Oct, 02:00 UTC

Before I used Mailchimp, my monthly newsletter was one of those tasks I kept postponing. Not because it was complicated. Because it was annoying. I was running a small business, which meant the newsletter was always competing with more urgent things. Customer messages, fulfilment, invoices, product…