What Frogs And Socks Can Teach Us About AI Implementation

T2Covered by 1 source · first reported by AdExchanger / Digiday / MarTech / Search Engine Journal at 20 Oct, 05:00 UTC

Conventional wisdom says that you need clean data before you can use AI. But Rebecca Sykes isn’t so sure the data needs to be pristine. Sykes, a partner at The Brandtech Group who leads its emerging technology practice, says generative AI can work with the kind of fuzzy, siloed and sometimes badly…