Negative Signals, Positive Intent: PPC Leads Hiding In ‘Cancel’ Searches

T2Covered by 1 source · first reported by AdExchanger / Digiday / MarTech / Search Engine Journal at 12 Oct, 14:30 UTC

Turn competitor complaints and cancellation searches into PPC leads with tailored offers that address customer frustrations and make switching easier. The post Negative Signals, Positive Intent: PPC Leads Hiding In ‘Cancel’ Searches appeared first on Search Engine Journal.

policy

Sources

• T2Negative Signals, Positive Intent: PPC Leads Hiding In ‘Cancel’ SearchesAdExchanger / Digiday / MarTech / Search Engine Journal12 Oct, 14:30