How This Golf Training Brand Fixed Its Subpar Attribution

T2Covered by 1 source · first reported by AdExchanger / Digiday / MarTech / Search Engine Journal at 12 Oct, 12:00 UTC

Shane Jackson didn’t set out to be a marketer. A former golf pro and All-American golfer, he bought PureOne Golf, a struggling golf training-aid company in Scottsdale, Arizona, in November 2024. What he got was less a business than a pile of parts: some inventory, a trademark and a website that, by…