Nestlé Mexico Had More Scale Than It Knew What To Do With – Until It Unified Its Data

T2Covered by 1 source · first reported by AdExchanger / Digiday / MarTech / Search Engine Journal at 09 Oct, 05:00 UTC

Prior to adopting Treasure AI, Nestlé Mexico had looked at data and targeting on a brand-by-brand basis. Now, its entire portfolio is unified in one system. The post Nestlé Mexico Had More Scale Than It Knew What To Do With – Until It Unified Its Data appeared first on AdExchanger.

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Sources

• T2Nestlé Mexico Had More Scale Than It Knew What To Do With – Until It Unified Its DataAdExchanger / Digiday / MarTech / Search Engine Journal09 Oct, 05:00