Target kicks off holiday season with interactive toy catalog and digital wish lists

T2Covered by 1 source · first reported by Modern Retail / Digital Commerce 360 / AgFunderNews at 07 Oct, 22:40 UTC

Target started a major holiday season push on Monday with its new interactive Holiday Kids Catalog, presenting toys in colorful, interactive contexts. The retailer positioned the release as a discovery tool including video content, wish lists and a feature that converts handwritten wish lists into…