Ad Tech Briefing: AppLovin and Unity’s dual explained

T2Covered by 1 source · first reported by AdExchanger / Digiday / MarTech / Search Engine Journal at 06 Oct, 04:01 UTC

The mobile advertising duo’s legal dual exposes a bigger question about who owns the data generated inside mobile ad auctions.

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Sources

• T2Ad Tech Briefing: AppLovin and Unity’s dual explainedAdExchanger / Digiday / MarTech / Search Engine Journal06 Oct, 04:01