Big-Box Briefing: Best Buy puts CTV at the center of its retail media pitch

T2Covered by 1 source · first reported by Modern Retail / Digital Commerce 360 / AgFunderNews at 24 Sept, 14:00 UTC

Best Buy is increasingly putting its electronics roots at the heart of its retail media pitch. On Wednesday, Best Buy held its annual showcase event highlighting what’s coming up in its retail media business — including a new part of its advertising business that the company is branding as Best Buy…

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Sources

• T2Big-Box Briefing: Best Buy puts CTV at the center of its retail media pitchModern Retail / Digital Commerce 360 / AgFunderNews24 Sept, 14:00