Stitch Fix AI Try-Ons Drive Surge in Shopper Spend

T2Covered by 1 source · first reported by PYMNTS at 24 Sept, 00:40 UTC

Online personal styling service Stitch Fix is seeing a “significant lift” in spending from clients who engage with its tool that lets them see artificial intelligence-generated images of themselves wearing the outfits they’re considering, Stitch Fix CEO Matt Baer said during a Wednesday (Sept. 23)…