McDonald’s uses AI to set an optimal price at each store, Reuters reports

T2Covered by 1 source · first reported by TNW at 01 Oct, 13:25 UTC

McDonald’s is using an AI pricing engine to recommend what each of its nearly 14,000 restaurants should charge for every menu item, Reuters reported on Tuesday. The engine covers the US and some markets abroad. One factor the engine weighs is an estimate of how much each store’s customers are…

Sources

• T2McDonald’s uses AI to set an optimal price at each store, Reuters reportsTNW01 Oct, 13:25