Media Briefing: Publishers are turning GEO from an experiment into a business

T2Covered by 1 source · first reported by AdExchanger / Digiday / MarTech / Search Engine Journal at 01 Oct, 04:01 UTC

Publishers are turning GEO into a new revenue stream as clients increasingly look to boost their brands’ visibility in AI-generated answers.

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Sources

• T2Media Briefing: Publishers are turning GEO from an experiment into a businessAdExchanger / Digiday / MarTech / Search Engine Journal01 Oct, 04:01