Behind Hoka’s bid to own the NYC marathon’s run-up period

T2Covered by 1 source · first reported by Modern Retail / Digital Commerce 360 / AgFunderNews at 29 Sept, 04:00 UTC

Hoka’s newest campaign marks its latest attempt to corner the loyalty of running enthusiasts across New York City in the run-up to the city’s marathon in just over a month.

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Sources

• T2Behind Hoka’s bid to own the NYC marathon’s run-up periodModern Retail / Digital Commerce 360 / AgFunderNews29 Sept, 04:00