Ad Tech Briefing: AI is changing programmatic buying faster than who controls it

T2Covered by 1 source · first reported by AdExchanger / Digiday / MarTech / Search Engine Journal at 29 Sept, 04:01 UTC

As more decisions become automated, the value of a control depends on whether publishers can see its effects.

policy

Sources

• T2Ad Tech Briefing: AI is changing programmatic buying faster than who controls itAdExchanger / Digiday / MarTech / Search Engine Journal29 Sept, 04:01